Senior Art Director Copy

Art Director: Main Tasks

• Works closely with the creative director, copy lead, and creative team members in all stages of the creative process, from brainstorming to execution
• Produces creative concepts and executions across multiple platforms for client briefs and new business pitches
• Establishes compelling art direction, visual style, and tone for all creative output
• Ensures that materials are clear, concise, and persuasive in bringing the strategy to life
• Creates visual and interactive content that can educate, motivate, empower, and affect positive change
• Manages and mentors a team of designers to ensure continuous professional development
• Inspires teammates and other agency associates with creativity, personality and work ethic
• Coordinates with the internal account team to ensure that team creative output meets the requirements of the client brief

Specific Tasks: Strategy and Planning

• Contributes to creative campaign pitches for potential clients
• Contributes in the ideation of content calendars for social media and web-based newsletters
• Meets with clients to present project updates and new design directions
• Provides recommendations to clients during design consultations
• Plans, designs, and supervises user experience design
• Researches on trends, technologies, and processes in the field of marketing communication and design
• Performs visual audits and provides recommendations for clients’ existing digital presence
• Participates in client workshops upon training by Evident

Specific Tasks: Production

• Designs, develops, and manages visual branding for Evident and its clients
• Creates and directs engaging and compelling visual content such as infographics, social cards, GIFs, illustrations, photos, and videos
• Oversees work of partner web designers and developers during the production, development and deployment stage: wireframes, mockups, prototypes, web development, testing, deployment
• Checks the quality of all visual output
• Oversees photo or video shoots

Specific Tasks: Management

• Manages and directs a team of creative designers to meet the goals of the company
• Monitors and assesses the individual performance of designers and interns
• Interviews and selects potential hires and external suppliers
• Assigns tasks judiciously amongst designers, interns, and freelancers
• Develops timelines and manages production of assets and output for the design team
• Implements and improves intra- and inter-departmental processes to ensure efficiency of workflows
• Ensures that all work of the design team are submitted in a timely manner
• Mentors junior members of the design team to enable further professional development
• Regularly coordinates with creative director and copy lead regarding team projects and members