Careers at Evident

Associate Director for Media Relations

Job Description

Job Title Associate Director for Media Relations
Department Corporate and Public Affairs (CPA)
Reports to Corporate and Public Affairs Director

As the Associate Director for Media Relations, you will play a key role in strengthening and expanding Evident’s network of strategic media partners. You are required to perform the following duties and undertake the following responsibilities:


Strategy Development and Implementation

● Develop, implement, and budget for an annual media relations strategy that builds into Evident’s organizational objectives
● Actively pursue media partnership opportunities for better coverage of client campaigns
● Consistently deliver Tier 1 output
● Identify key media opportunities and trends to raise the profile of Evident among its media stakeholders
● Collaborate with cross-functional teams to ensure media strategies are integrated across all communication channels


Relationship Building
● Build, maintain, and grow relationships with journalists and editors from various beats and publications or news agencies in the Philippines and Southeast Asia
● Introduce clients and Evident staff to media
● Update and maintain Evident’s database of journalists and influencers
● Proactively look for opportunities to connect and work with news agencies through meetings, event sponsorships, strategic placements; most importantly, through stories that have great editorial value
● Respond to ad hoc media requests for statements, commentary, or interviews

● Schedule and distribute press materials


Monitoring and Intelligence
● Oversee and ensure the quality of monthly digests and reports for the client’s C-level executives

● Regularly monitor print, online, and social media pickups for assigned clients/accounts


Mentorship
● Provide guidance, support, and mentorship to media relations team members through leading by example: demonstrating best practices in media relations, communication, and relationship-building
● Conduct regular performance evaluations and provide actionable feedback to team members.

● Identify training and development opportunities to enhance team members’ skills and expertise.

As an associate director for media relations, you are expected to:
● Have good interpersonal skills, empathy, and the ability to relate well with others
● Be entrepreneurial
● Be a competent and confident problem solver
● Develop a close working relationship with the other team members
● Maintain flexibility and adaptability in the workplace
● Maintain a sense of honesty, integrity, and confidentiality in the conduct of responsibilities
● Proactively identify ways to improve the efficiency of the team
● Commit to continuous learning and development
● Stay abreast of trends in digital marketing, social media, media, communications, and other related
platforms

For interested applicants, please send a copy of your comprehensive CV, cover letter, and portfolio to hiring@evident.ph